Direct Highlight Commercial

Overview: The intent with this commercial was to break down and visually demonstrate how our out-of-the-box, slightly complex service model worked. It was also important to me that it was fun, bright, upbeat, and a family-friendly vibe, accomplished by using unique shots and relatable verbiage.

I wrote the script, built the storyboard, recorded the voice over, and aided in direction during both the shoot and the editing process alongside the hired videographer.