Overview: Family Fun Twin Cities is a website that is used as a local resource for parents and caregivers looking for family fun in the metro area and beyond.
I reached out to them about a partnership because I felt that our demographics were heavily intertwined - local, busy parents. Upon connecting with the three moms who run the website, I ended up proposing a sponsorship for their calendar page, which also happened to be their most visited! With a fun play on words, their activities calendar became known as the ‘Buncha’ Family Fun Calendar and was sprinkled with nods to Buncha in various places.
In 2024, the Buncha-sponsored calendar had 983,545 views and 793 link clicks.
